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Jack Thompson Pulls Off GTA IV Bus Shelter Ads

Sunday April 27, 2008
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Description
The popular attorney with a self proclaimed mission to stop games from ruining our bodies and souls, Jack Thompson, has struck again against GTA IV.

This time around, Mr. Thompson managed to get Miami's transit authority to remove Grand Theft Auto IV ads from local bus shelters.

"The posters were removed after a review of our approval process and contract", stated an official email from Miami's transit authority. "Be assured that the circumstances around placing and removing these specific posters were reviewed before action was taken. We are governed by our contract with our shelter contractor and County ordinances."

Take-Two Interactive spokesman said that they are still reviewing the situation, but jack Thompson wasted no time before sending out this letter to the media:
"Jack Thompson has today persuaded the Miami-Dade Transit System to pull all advertisements for the Grand Theft Auto IV cop-killing simulation game from its bus stops,", Thompson's letter reads.

The letter goes on: "In the wake of this success, Thompson is proceeding to get all GTA IV ads pulled from all US transit systems since such ads clearly violate promises made by the [ESRB], found right at its web site, not to place 'Mature-rated' game ads in venues that will be seen by teens."

When asked for clarification, an ESRB spokesman said that "Considering the overwhelmingly adult demographic profile of mass transit riders, the placement of GTA IV ads in these types of outlets would typically not be in violation of [Ad Review Council] guidelines."

  


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