Microsoft Drops Xbox 360 Elite Price, Discontinues Elite

Microsoft confirmed today that, starting August 28th 2009, Xbox 360 Elite console will be priced at only $300 in North American and £200 in the UK.

"With the Christmas season right around the corner, it's another opportunity to put the consumer centre stage with entertainment and games that everyone will enjoy," said Neil Thompson, Senior Regional Director ,Entertainment and Devices Division, Microsoft UK and Ireland. "We have a goal over the next 18 months to deliver value with amazing content and rich interactive experiences in the living room."

The Xbox 360 Pro with a 60GB hard drive is to be phased out, and existing stock will be sold $250 apiece.

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