Despite its slow start (which forced Nintendo to cut its price down by more than 30%), Nintendo's 3DS has now managed to surpass the original DS first year sales record in eight months only.
Before launch, Nintendo expected 3DS to surpass the DS's sales record with ease. Those expectations were proven wrong by weak first month sales and lukewarm customer reaction. Nintendo then tried to stimulate sales by cutting down the handheld's price by more than one third but the effect didn't appear until now.
"In sales through this past Saturday - 8 months - [the 3DS] has outsold the full 12 months of the original DS," Nintendo of America president Reggie Fils-Aimes told Time Magazine.
"During that 12 months time, the original DS sold 2.37 million and we just surpassed that this past Saturday, so we've got real good momentum going into the holidays."
Comments
I agree that it's the titles
I agree that it's the titles that are responsible for the sales increase. I'm a big Nintendo fan, but I didn't buy it until they had something I actually wanted to play on it.
Nothing to do with Price Drop
The drastic increase had nothing to do with the price drop. Yes It may have been a deciding factor for some, but the real console seller is the titles. If Mario kart 7 and Mario 3D land where ready at launch, along with Zelda and starfox, Nintendo would have had much greater success.
Picked my 3DS up as soon as Mario 3D land came out. Worth the wait
mmm...it seems the same
mmm...it seems the same article that was on MG a few weeks ago :D...anyway...i guess the 3DS price cut helped a bit
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