"Yeah, f**k all this stuff about casual gaming", was the first words Dan Houser, Vice President of Rockstar Games and co-writer of GTA IV said in his interview with New York Entertainment Magazine. "I think people still want games that are groundbreaking".
"The Wii is doing something totally different, which is fantastic. We're hopefully going to prove that there's also a very big audience for people who want entertainment in another form, who think of games as being a narrative device that can challenge movies", Dan Houser continued expressing his opinion about the gaming industry changes since GTA: San Andreas. "We always said: We're not going release a large number of games. They're going to have the production values of movies. They're gonna be about themes that interest us whatever the medium, instead of the weird, special video game-only themes that too many people make - orcs and elves, or monsters, or space. We felt you could make a good game and have it be about something we could actually relate to. Or aspire to".