Vindicia CEO: MMOs That Suck At Launch Must Go Freemium

We've seen several big-name MMOs switch to freemium model over the last few months, and the reason - according to Gene Hoffman, the CEO of payment firm Vindicia - is quite simple: those games sucked at launch.

"Look, some of these MMOs are launching and, they're really bad," he said.

"You don't want to say that too loudly to them, but seriously, these guys need to do a lot more content before they launch. So why not price it that way?"

"Why not do a paid beta initially, and tell people, it's pretty damn good and you'll be able to play, but it's not done and we're not going to fill the whole world until three months from now - but sign up today for ten bucks a month and you know what, we'll throw in the actual release and just keep it going when we come out of beta. Or five bucks a month, and move it up - or there's a whole other model, where it's ten bucks a year, and then freemium on top."

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well said. The biggest fat

well said.

The biggest fat cat of them all is George Lucas, blood-sucking leech that killed Star Wars Galaxies because it wasn't giving him enough blood the first few months of the game.

Probably off topic, but as a vet of SWG, I'm staying the hell away from The Old Republic.

Don't blame Lucas

Sorry but wrong chain of thought there.
Lucas licences the brand to bioware or whoever to create their own product. It's up to the publisher not lucas when they stop supporting it. Lucas may continue to collect fees from the game, but has no say in when to close a game down just because it's not making as much money as it once did.
Swtor has cost over $100m to make and taken over 3 years. If this game fails it will prob be the biggest flop in gaming history, but having played it for over a week now I can tell you it is an awesome game, well worth the money.

If your looking at games that should go freemium then WoW (which I also play) would be ideal, do a subscription model like DC Universe where you pay for extras and that would ensure wow keeps a lot of it subscribers rather than loosing 3 million since launch of Cata.

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