King of Retail 2

 
Retail isn’t romance; it’s margins, footfall, and bathrooms that don’t break at rush hour. King of Retail 2 doubles down on simulation depth, turning layout, staffing, and supply chains into a ruthless puzzle with real-world bite.
How it plays
You design stores, negotiate suppliers, and wrangle schedules. Product mix isn’t cosmetic—pricing, placement, and seasonality shape demand. Expansion brings logistics: warehouses, delivery timing, and multi-store headaches that either sing or sink.
Why it sticks

Granular store design: Planograms, shelf rules, and heatmaps guide every meter.
Staff management: Skills, morale, and training affect throughput and sales.
Procurement and logistics: Contracts, lead times, and wastage control profit.
Brand building: Reputation and reviews influence footfall and price elasticity.
Campaign and sandbox: Structured scenarios plus free-form empire building.

Quick facts

Release Date: 21 May 2025 (Early Access)
Developer: Freaking Games
Genre: Tycoon, Management
Setting: Contemporary retail
Features: Advanced shelf logic, staffing, supply chain, multi-store ops
Special Features: Heatmap analytics, negotiation-driven procurement