During the iPad 3 unveiling presentation Apple made all sorts of claims about the superiority of its new tablet's hardware and one of those claims didn't sit well with NVIDIA.
More specficially, NVIDIA is questioning one slide that claimed that the next iPad's GPU, the A5X chip, is four times as powerful as NVIDIA's Tegra 3.
Ken Brown, a spokesman for NVIDIA, acknowledged that it is "certainly flattering" that Apple compared its strongest chip to NVIDIA's; However, "we don't have the benchmark information. We have to understand what the application was that was used. Was it one or a variety of applications? What drivers were used? There are so many issues to get into with benchmark."
This is not the first time a company performs biased benchmarks to show that its products are superior, but it is worth noting that Apple didn't even care to provide the usual footnotes that explain the comparison conditions.
